Dolly Parton revealed she doesn't ride the rides at her own theme park, Dollywood, because she doesn't want her hair to get messed up. During the opening of the Big Bear Mountain roller coaster, Parton joked about not participating in the fun due to the risk of her hair flying off. This is a consistent stance for Parton, as she has previously mentioned not wanting to mess up her hair or have her wig come off while riding the rides. The Big Bear Mountain is the largest single attraction investment in Dollywood's history, costing $25 million and featuring theming elements inspired by Parton's beloved Smoky Mountains.
The park also offers the Smoky Mountain Summer Celebration, including a drone show and culinary delights, for guests to enjoy.